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Digital Marketing Apprentice- West Malling

  • L3 Digital Marketer
  • Kent

Commercial Services

Title: Content & Copy Co-ordinator
Company: Commercial Services
Full Address: 1 Abbey Wood Rd, Kings Hill, West Malling ME19 4YT
Weekly Hours 37 hours per week
Salary: £11,000

Please contact Darcy Greaves on or call 01133 500 333

About the company:
The Commercial Services Group is one of the largest, local authority owned, trading organisations of its kind in the UK. With its schools supplies division set up over 90 years ago by Kent County Council, it has grown organically to become one of the leading suppliers of products and services to other publicly funded organisations, including education establishments, local government, emergency services and the voluntary and community sector.

Brief job description:
Estio Training have an exciting new opportunity for a Digital Marketer with Commercial Services, a managed IT support company based in Romsey, Hampshire providing IT solutions, VoIP and Cloud services to businesses across the South Coast and more.

Job Description:
The People, Culture & Communications team is responsible for internal and external communication. We create and manage our narrative by working closely with senior stakeholders, and deploying our stories strategically through online media, press and internal comms to build our reputation.

A high-profile reputation helps grow our business by increasing our visibility and positions Commercial Services as a great place to work; and a market leader for each of our brands.

As the Social Media Co-ordinator (Apprentice) you will work with colleagues across the business, external stakeholders, and customers to create an engaging and aspirational reputation across multi-channels; that promotes and enhances our brands, services, customer and colleague experience. This role is essential in supporting our strategic re-set and ambitious growth & scale aspirations.

Your duties and responsibilities in this role will consist of:
• Create content and copy that sells our story and connects with people who want to work with us/ work for us/ be like us
• The content you create will be for blogs; vlogs; articles and multi-channel media
• Crafting stellar content and copy enabling more awareness & better positioning of our brands; influences new sales / business and fosters our position as thought leaders in our sectors
• Use the full range of content channels in a compelling way that considers audience, consistent messaging and clearly communicates our services, successes and aspirations. We especially want to develop a stronger digital and web process; and to include live and recorded video on a weekly basis as a minimum
• Curate customer and colleague case studies, working closely with divisional sales teams to identify potential stories
• Create content and copy that people want to be a part of; which builds our community and increases followers across all platforms
• Be smart and craft opportunities to speak to audiences that are important to us
• Own the development and production of our internal newsletter and create vibrant content for people & culture updates – reflecting our brand character that embeds our cultural ‘DNA’
• Ensure internal content is rapid and fosters connection across our global teams
• Ensure the biggest bang for our buck re SEO effectiveness for the web content you create
• Collaborate regularly with key team members to create and identify trends and opportunities, re-purposing and contribute to the development of the editorial calendar
• Get geeky with the analytics to help inform future planning
• Explore, trial and test new channels as they become available to position CSG at the forefront of digital communications
• Support and contribute to Talent and EVP initiatives that build our brand as a great place to work by creating enticing copy for job adverts; and content for welcoming (onboarding) colleagues soon to join us
• Support a People, Culture & Communications improvement project that supports your personal and professional development
• Such other duties, commensurate with the grading of the post that may be assigned by the Head of Department or their nominee.

Other duties:
Health and Safety: Adhere to the corporate policy on Health and Safety at work as well as taking responsibility for Health and Safety within the area of your control.

Equity, Diversity & Inclusion: Work positively in an equal opportunity and diverse environment and respect the unique contribution of every individual.

Environmental Awareness: To support the organisation’s corporate Environment Policy by complying with relevant environmental legislation and carrying out your duties in an environmentally responsible manner.

Skills Required:
• Ability to work independently and maintain a high degree of self-motivation
• Team work skills
• Organisational skills

Personal qualities:
• Good communication skills
• Passionate and driven to learn and develop
• Self-confidence

Future prospects:
The role offers long term security and the opportunity to progress into a permanent position.

• 5 GCSEs grades A*-C/9-4 or equivalent (including English Language and Maths)

Future prospects:
The role offers long term security and the opportunity to progress into a permanent position.

Training to be provided:
The Estio Training programme gives young people the opportunity to get hands on experience in the IT industry whilst still employed in a real paid job with no cost or debt. Learners will receive six weeks of intensive training. Whilst in the workplace, apprentices will also receive continual coaching, help and guidance from a dedicated Skills Development Coach who will be there to ensure that they get the most from their work experience.

This apprenticeship will give you a Level 3 Digital Marketer Standard with training in areas such as:
• Functional skills, Maths L2 and English L2
• Principles of Coding
• Marketing Principles
• Digital Marketing Business Principles with E-Commerce
• Video & Imaging Software

Some of these modules will include an option to take an examination in order to receive a professional certificate.


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